
Formulate your dog's raw diet using our platform.
How it Works

Calculate
Enter your pets weight (lbs/kg) and Activity Level. Learn your pets Recommended Values:
- Daily Food Intake (oz/g)
- Energy Requirements (calories)

Menu Build
Build your pet's bowl using listed ingredients and see how they stack against your pets recommended values.
- Detailed Nutritional values
- Essential Vitamins, Fatty Acids, Minerals, & more.

Cubes
Say goodbye to the timeless hours of meal-prepping. Pack your dog's food into the cubes. Freeze them, and have it ready to assemble.

Meal Prep
Assemble your bowl using the cubes & guided weights outlined between the Calculator and Menu Builder. Over time, find your meal prep time going down!
Special offer
Unlock Exclusive Savings & be grandfathered into our original subscription price plans. Hurry before price goes up!
Subscriptions
Pricing Plan
Video
BUILD YOUR BOWL | DIET FORMULATOR
THE METRICS


MEASURING RAW FOOD
CUBES.
Standardizing how we measure raw food for pets. Standardize it. Quantify it. Simplify it.
Our cubes are generic. Buy on our site or your nearest, most affordable option!
Small Cubes : 1 inch x 1 inch x 1 inch (2.54cm) | Weight approximately 32.6 grams (1.15oz)
Large Cubes : 2 inch x 2 inch x 2 inch (5.08cm) | Weight approximately 99.2 grams (3.5oz)





Raw Feeding

Diarrhea in raw fed dogs is a common concern and can stem from a variety of causes. While many episodes are mild and self-limiting, it’s important to understand what might be behind your dog’s upse...
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Formulated Raw Dog Food Diets for Dogs with Disease: What You Need to Know
Feeding a dog with a chronic illness, cancer, or other serious medical condition is complex, especially if you’re considering a raw diet. While raw feeding (including BARF and PMR models) is popula...
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Common Nutrient Deficiencies and Toxicities in Raw Dog Food Diets
Feeding a raw dog food diet—whether you follow the BARF (Biologically Appropriate Raw Food) or Prey Model Raw (PMR) approach—can provide many benefits when done correctly. However, without careful ...
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